Cheap Car

Ford Motor Co. finally launched their cheap little car, Figo today for the Indian market. Figo was released at a price of USD 7690, a car that uses an Italian design was issued in anticipation of economic growth that India is growing very significantly. That's why Figo is believed to selling it. Figo has a long dimension of 3.8 meters by 1.7 meters wide with four doors. That's why Ford hopes, this car could be the car transition from Indian society which had been used motors to buy a car. "The heat, dust, rain or street congestion Delhi (will not be felt), Figo was born to India," said president and managing director of Ford India, Michael Boneham. Therefore, according Boneham Figo can be smart alternative for young Indian executives. Moreover, per capita income 27-year-old population in India has ranged between USD 6000 to USD 8000 annually. "We will widen the market for people throughout the region so they see how cool this Figo," Boneham said.